{WARK Group}

INDUSTRY
Producer of trailers
SCOPE OF WORK
Comprehensive execution
PARTNERS
Taifun Studio | Doma Jarosz
YEAR
2023

CHALLENGE

WARK Group faced the need to refresh its online presence, particularly by updating its website aimed at the Polish market.

The key challenge was to develop a new website while preserving the existing content and maintaining visibility in search engines. A top priority was to avoid the negative effects of migration that could impact SEO and the brand’s presence in search results. The client approached us to create a user interface (UI) design, which we then implemented on the WordPress CMS platform, ensuring a smooth data migration and full SEO optimization.

SOLUTION

Our team closely collaborated with WARK Group and Taifun Studio to ensure a smooth transition to the new website version, based on the provided UI project.

KEY ELEMENTS OF IMPLEMENTATION

01 Content migration

All old texts were appropriately placed and implemented in the new design, allowing for the preservation of content consistency and avoiding a drop in search rankings.

02 SEO optimization

During the entire implementation process, strict attention was paid to SEO aspects. We ensured that the website structure, metadata, and content layout were fully optimized for search engines, minimizing the risk of losing visibility.

03 WordPress CMS

The website was implemented on the WordPress CMS platform, providing WARK Group with ease of managing content in the future. Thanks to this, the client can make changes without the need for advanced technical knowledge.

04 Brand consistency

The UI project prepared by Taifun Studio perfectly reflected the professionalism and innovation of the WARK Group brand. We ensured that the new website was both modern and intuitive in navigation, which contributed to a better user experience (UX).

The migration and implementation project of the new website for WARK Group is an example of successfully combining technology and design while preserving key SEO aspects. Thanks to the precise implementation of Taifun Studio’s design on the WordPress platform, WARK Group gained a modern, efficient, and optimized website that supports the company’s growth in the Polish market.

Website address: https://www.warkgroup.com/

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